Thursday, 5 March 2015

Informative, Persuasive and Reminder advertising.

Informative Advertising: It is often used when launching a new product or for an updated or when relaunching a new product. The objective is to develop initial demand for good, service, or cause.

persuasive Advertising: Marketers use such advertising to increase the demand for an existing good,service, organisation. The idea is persuade a target audience to change brands , buy their product , and develop customer loyalty.

Reminder Advertising: It reinforces previous promotional information. The name of the product, testimonials of the past public response, and sales technique. it is used to keep the public interested in ,well aware of an established product that is most likely at the end of the product cycle.



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